International Marketing 3rd

Ficha

Autor:
Jeffrey Curry PhD
Editorial:
World Trade Press
ISBN:
9781607800071
Fecha de Publicación:
2008
Formato:
PDF
pdf
Adobe Drm
Impresión permitida
Copiar/Pegar no permitido
Nº de dispositivos permitidos ilimitado
€33,43
This book will transform your export operation into a market-driven, profit-making enterprise by teaching you to employ international marketing methods and startegies used by successful firms worldwide. International Marketing is a comprehensive primer for those new to international marketing as well as those who need to make certain they are taking advantage of every opportunity the marketplace provides.